Opening the garage door
Greg and I have been working on Food Forward for almost three years now. It’s been so long that the work and stress that surround creating a TV show from the ground up has just become normal. It’s part of our lives. Because the series hasn’t aired yet, no one really sees what we do. Some may have forgotten about us. Sometimes it feels like we’ve been tinkering away in the garage on our project forever and we wonder if it will ever see the light of day. Well, that’s about to change.
First off, we have some big news: San Francisco’s KQED has given us a contract to produce 13 episodes for national broadcast via American Public Television. We’ve kept that news under wraps for weeks, but now you know. We did it!
Meanwhile, we’ve hatched what we think is a brilliant idea: a cross-country road trip in an Airstream trailer to meet up with the food rebels changing the way we eat. This spring, I’ll be hitting the road with my family on a four-month trip to immerse myself in the good food movement. It’s going to be the trip of a lifetime and you’ll be able to follow along online. We’re about to launch a $50,000 campaign on Kickstarter to help get us there. More on that in the next few days.
And tomorrow we’re screening the world premiere of our pilot episode on urban ag at the Sonoma International Film Festival. Join us if you can. Free admission and food and drink. (check out John Birdsall’s write up at SFoodie)
Spending so much time working in our virtual garage, it’s easy to loose sight of what we’ve built. Whether people like it or not is another matter, but personally it’s a relief to let the light of day shine on our creation and finally start showing the world what we’ve done. And for all those who believed in us while we worked away in the garage–a sincere thanks. There’s much more to come.